BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//ChamberMaster//Event Calendar 2.0//EN
METHOD:PUBLISH
X-PUBLISHED-TTL:P3D
REFRESH-INTERVAL:P3D
CALSCALE:GREGORIAN
BEGIN:VEVENT
DTSTART:20250409T180000Z
DTEND:20250409T190000Z
X-MICROSOFT-CDO-ALLDAYEVENT:FALSE
SUMMARY:Startup Week Worcester Panel 2:Crafting Your Startup Story – Building a Brand That Connects
DESCRIPTION:Crafting Your Startup Story   Building a Brand That Connects\n\nFree Event\; Pre-Registration Required REGISTER HERE\n\nBehind every successful startup is a compelling story. In this panel\, marketing experts will discuss how to craft a narrative that clearly defines your mission\, vision\, and value\, helping you connect authentically with your audience and stand out in a competitive market.\n\nOur panel of seasoned marketers will share insights on:\n\n\n	\n	Building a strong brand identity that aligns with your startup's purpose.\n	\n	\n	Using storytelling techniques to engage customers\, investors\, and stakeholders.\n	\n	\n	Creating consistent and impactful messaging across digital and traditional platforms.\n	\n	\n	Adapting your brand story as your startup grows and evolves.\n	\n\n\nWhether you're launching a new venture or looking to refine your startup's messaging\, this discussion will provide actionable strategies to help you communicate effectively\, build brand loyalty\, and drive business growth.\n\nPanelists:\n\nKham Inthirath\, Founder at Compound Effect\n\nTim Hally\, Co-Founder of Munq LLC\n\nBen Mercedes\, Owner of BMII Films\n\nBree DiBella\, Principal at Studio DiBella\n\n\n\nREGISTER HERE\n\n\n\n\n\nSPONSORSHIP AVAILABLE\n\n\n\nA Partnership with Auxilium and the Worcester Regional Chamber of Commerce\n\nApril 8-10\, 2025
X-ALT-DESC;FMTTYPE=text/html:<p><span style="font-size:16px\;"><span style="font-family:arial\;"><strong>Crafting Your Startup Story &ndash\; Building a Brand That Connects</strong></span></span></p>\n\n<p style="margin: 0px 0px 1rem\; line-height: var(--body-font-line-height)\; overflow-wrap: break-word\; color: rgb(0\, 0\, 0)\; font-family: &quot\;Roboto Condensed&quot\;\; font-size: 16px\; white-space-collapse: preserve\; background-color: rgb(244\, 244\, 243)\;"><span style="color:#FF0000\;"><span style="font-weight: 700\; overflow-wrap: break-word\;">Free Event\; Pre-Registration Required </span></span><span style="font-size:14px\;"><span style="background:yellow\;"><span style="color:red\;"><a href="https://www.startupweekworcester.com/workshops/event-four-rshch"><span style="color:red\;">REGISTER HERE</span></a></span></span></span></p>\n\n<p style="margin: 1rem 0px\; line-height: var(--body-font-line-height)\; overflow-wrap: break-word\; color: rgb(0\, 0\, 0)\; font-family: &quot\;Roboto Condensed&quot\;\; font-size: 16px\; white-space-collapse: preserve\; background-color: rgb(244\, 244\, 243)\;">Behind every successful startup is a compelling story. In this panel\, marketing experts will discuss how to craft a narrative that clearly defines your <span style="font-weight: 700\; overflow-wrap: break-word\;">mission\, vision\, and value</span>\, helping you connect authentically with your audience and stand out in a competitive market.</p>\n\n<p style="margin: 1rem 0px\; line-height: var(--body-font-line-height)\; overflow-wrap: break-word\; color: rgb(0\, 0\, 0)\; font-family: &quot\;Roboto Condensed&quot\;\; font-size: 16px\; white-space-collapse: preserve\; background-color: rgb(244\, 244\, 243)\;">Our panel of seasoned marketers will share insights on:</p>\n\n<ul data-rte-list="default" style="overflow-wrap: break-word\; color: rgb(0\, 0\, 0)\; font-family: &quot\;Roboto Condensed&quot\;\; font-size: 16px\; background-color: rgb(244\, 244\, 243)\;">\n	<li style="list-style-type: none\; overflow-wrap: break-word\;">\n	<p style="margin: 0.5em 0px\; line-height: var(--body-font-line-height)\; overflow-wrap: break-word\; white-space-collapse: preserve\;">Building a strong brand identity that aligns with your startup&rsquo\;s purpose.</p>\n	</li>\n	<li style="list-style-type: none\; overflow-wrap: break-word\;">\n	<p style="margin: 0.5em 0px\; line-height: var(--body-font-line-height)\; overflow-wrap: break-word\; white-space-collapse: preserve\;">Using storytelling techniques to engage customers\, investors\, and stakeholders.</p>\n	</li>\n	<li style="list-style-type: none\; overflow-wrap: break-word\;">\n	<p style="margin: 0.5em 0px\; line-height: var(--body-font-line-height)\; overflow-wrap: break-word\; white-space-collapse: preserve\;">Creating consistent and impactful messaging across digital and traditional platforms.</p>\n	</li>\n	<li style="list-style-type: none\; overflow-wrap: break-word\;">\n	<p style="margin: 0.5em 0px\; line-height: var(--body-font-line-height)\; overflow-wrap: break-word\; white-space-collapse: preserve\;">Adapting your brand story as your startup grows and evolves.</p>\n	</li>\n</ul>\n\n<p style="margin: 1rem 0px\; line-height: var(--body-font-line-height)\; overflow-wrap: break-word\; color: rgb(0\, 0\, 0)\; font-family: &quot\;Roboto Condensed&quot\;\; font-size: 16px\; white-space-collapse: preserve\; background-color: rgb(244\, 244\, 243)\;">Whether you&#39\;re launching a new venture or looking to refine your startup&rsquo\;s messaging\, this discussion will provide actionable strategies to help you communicate effectively\, build brand loyalty\, and drive business growth.</p>\n\n<p style="margin: 1rem 0px\; line-height: var(--body-font-line-height)\; overflow-wrap: break-word\; color: rgb(0\, 0\, 0)\; font-family: &quot\;Roboto Condensed&quot\;\; font-size: 16px\; white-space-collapse: preserve\; background-color: rgb(244\, 244\, 243)\;"><span style="font-weight: 700\; overflow-wrap: break-word\;">Panelists:</span></p>\n\n<p style="margin: 1rem 0px\; line-height: var(--body-font-line-height)\; overflow-wrap: break-word\; color: rgb(0\, 0\, 0)\; font-family: &quot\;Roboto Condensed&quot\;\; font-size: 16px\; white-space-collapse: preserve\; background-color: rgb(244\, 244\, 243)\;"><span style="font-weight: 700\; overflow-wrap: break-word\;">Kham Inthirath\,</span> Founder at Compound Effect</p>\n\n<p style="margin: 1rem 0px\; line-height: var(--body-font-line-height)\; overflow-wrap: break-word\; color: rgb(0\, 0\, 0)\; font-family: &quot\;Roboto Condensed&quot\;\; font-size: 16px\; white-space-collapse: preserve\; background-color: rgb(244\, 244\, 243)\;"><span style="font-weight: 700\; overflow-wrap: break-word\;">Tim Hally\,</span> Co-Founder of Munq LLC</p>\n\n<p style="margin: 1rem 0px\; line-height: var(--body-font-line-height)\; overflow-wrap: break-word\; color: rgb(0\, 0\, 0)\; font-family: &quot\;Roboto Condensed&quot\;\; font-size: 16px\; white-space-collapse: preserve\; background-color: rgb(244\, 244\, 243)\;"><span style="font-weight: 700\; overflow-wrap: break-word\;">Ben Mercedes\,</span> Owner of BMII Films</p>\n\n<p style="margin: 1rem 0px 0px\; line-height: var(--body-font-line-height)\; overflow-wrap: break-word\; color: rgb(0\, 0\, 0)\; font-family: &quot\;Roboto Condensed&quot\;\; font-size: 16px\; white-space-collapse: preserve\; background-color: rgb(244\, 244\, 243)\;"><span style="font-weight: 700\; overflow-wrap: break-word\;">Bree DiBella\,</span> Principal at Studio DiBella</p>\n\n<p><br />\n<span style="font-size:18px\;"><span style="background:yellow\;"><span style="color:red\;"><a href="https://www.startupweekworcester.com/workshops/event-four-rshch"><span style="color:red\;">REGISTER HERE</span></a></span></span></span><br />\n<br />\n<br />\n<span style="font-size:14px\;"><span style="font-family:arial\;">SPONSORSHIP AVAILABLE</span></span></p>\n\n<p style="box-sizing: border-box\; margin: 0px 0px 17px\; padding: 0px\; direction: ltr\; font-family: &quot\;Open Sans&quot\;\; line-height: 25px\; color: rgb(152\, 152\, 152)\;"><img alt="" class="size-full wp-image-13402 aligncenter" decoding="async" fetchpriority="high" height="226" sizes="(max-width: 1000px) 100vw\, 1000px" src="https://www.worcesterchamber.org/wp-content/uploads/2025/02/ColorSkyline.jpg" srcset="https://www.worcesterchamber.org/wp-content/uploads/2025/02/ColorSkyline.jpg 1000w\, https://www.worcesterchamber.org/wp-content/uploads/2025/02/ColorSkyline-300x68.jpg 300w\, https://www.worcesterchamber.org/wp-content/uploads/2025/02/ColorSkyline-768x174.jpg 768w" style="box-sizing: border-box\; height: auto\; max-width: 100%\; clear: both\; display: block\; margin: 5px auto\;" width="1000" /></p>\n\n<p style="box-sizing: border-box\; margin: 0px 0px 17px\; padding: 0px\; direction: ltr\; font-family: &quot\;Open Sans&quot\;\; line-height: 25px\; color: rgb(152\, 152\, 152)\; text-align: center\;">A Partnership with&nbsp\;<a href="https://www.auxiliumworcester.com/" style="box-sizing: border-box\; color: rgb(2\, 104\, 146)\; text-decoration-line: none\; line-height: inherit\; transition: 0.3s ease-in-out\; outline: none\;">Auxilium</a>&nbsp\;and the Worcester Regional Chamber of Commerce</p>\n\n<h2 style="box-sizing: border-box\; margin: 12px 0px\; padding: 0px\; font-size: 27px\; direction: ltr\; font-family: &quot\;Helvetica Neue&quot\;\, Helvetica\, Helvetica\, Arial\, sans-serif\; font-weight: bold\; color: rgb(88\, 88\, 88)\; text-rendering: optimizelegibility\; line-height: 1.1\; text-align: center\;"><strong style="box-sizing: border-box\; line-height: inherit\;">April 8-10\, 2025</strong></h2>\n\n<p><br />\n<br />\n&nbsp\;</p>\n
LOCATION:Fuller Conference Room Worcester Regional Chamber of Commerce 311 Main Street\, Suite 200 Worcester\, MA
UID:e.2083.18460
SEQUENCE:3
DTSTAMP:20260417T160357Z
URL:https://business.cmschamber.org/events/details/startup-week-worcester-panel-2-crafting-your-startup-story-building-a-brand-that-connects-18460
END:VEVENT

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